Whitepaper: How to Build an Effective Marketing Strategy
In this whitepaper we look in depth at how to create a marketing strategy, including looking at why you need one in the first place! We take a look at the research you need to undertake, goal setting, detailed planning, teamwork and culture. There are also handy tips and checklists included.
Read on to discover:
1. WHY DO YOU NEED A MARKETING STRATEGY?
2. WHAT IS MARKETING?
3. HOW DO YOU DEFINE A MARKETING STRATEGY?
4. CAPITALISE ON WHAT MAKES YOUR COMPANY UNIQUE
5. EXTERNAL FACTORS; KNOWING YOUR COMMUNITY
6. PLANNING FOR SUCCESS
7. SET CLEAR TARGETS TO ENSURE YOU REACH YOUR GOALS
8. IMPLEMENTING THE MAGIC STEPS
9. TEAMWORK MAKES THE DREAM WORK
10. CULTURE OF THE BUSINESS
11. TRACKING PROGRESS
12. SKILLS FOR GROWTH
SUMMARY
Make yourself a cuppa and enjoy!